Progress

Over the past couple of weeks, we have continued to edit our video and work on the digipak and poster.
We have created a logo using photoshop that appears on the album cover, the poster and in the video, and we have taken photos of Nicole as Nikkie T which we have edited and used on the digipak.

Furthermore, we have been adding effects and colour corrections to our video. For example, in the scenes where Nicole and Georgia are dancing in front of the wall, we have darkened the footage and added a blueish tint that brings out the colour of the headlights. At the beginning and end of the video, we have added a 'bad TV' effect over the title, accompanied by the sound effect of a tuning radio, which fades out into the footage of the car steering wheel. We liked this effect as we felt it was quite unique and gave a retro feel to the opening of the video.

Final Poster and Digipak Design

These is our final design idea for the poster and album cover. The poster is an enlarged version of the album cover, focusing on the high quality image of 'Nikkie T' and her logo title.

Roland Barthes 5 Codes Applied to Digipak and Poster

Roland Barthes has 5 Narrative Codes:

• Action Codes
• Enigma Codes
• Semantic Codes
• Symbolic Codes
• Cultural Codes

Looking at our poster, we have a simple design focusing on presenting the recognised star. We create an interest from the audience using a semantic code of money (dollar signs and notes), suggesting the additional meaning of materialism. This also acts as a cultural code as dollars are typically associated to gangster rappers and hip hop artists who include expensive cars, branded clothes and women in their music video, which we have included. This code makes the audience aware of the genre to advertise to the people who are already listening to hip hop. In our draft, although the money creates an interest for our character, I feel that more should be included in the design to suggest more about the music video and star, such as action codes and enigma codes. For our final draft, the colour scheme will include more of a contrast with bright red and blue with black. This links with the symbolic code, with the contrast connoting a mixture of her gangster side and her colourful fun side.

Green Screen Tests

Before we began filming the scenes with the green screen, we did a short test to practise filming in the area and editing the background. This allowed us to see what we would have to do to Nicole's hair for the shoot so it didn't leave green marks as well as the lighting in the room to avoid shadows.

Feedback on the posters

For this we turned to web 2.0 for feedback on our designed posters, most of our audiences stated that with the information on the first poster put onto the second or third poster.

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Lyrical poster - Nicole Taylor

Poster Draft

To match with our draft digipak, we designed a poster that advertised the album's release.